Solarsilk Interactive » Microsites http://solarsilk.com a digital production shop specializing in Flash, Facebook and iPhone development Fri, 27 Jan 2012 23:07:35 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Saatchi & Solarsilk build Honey Nut Cheerios microsite http://solarsilk.com/2010/06/03/saatchi-solarsilk-build-honey-nut-cheerios-microsite/ http://solarsilk.com/2010/06/03/saatchi-solarsilk-build-honey-nut-cheerios-microsite/#comments Thu, 03 Jun 2010 22:49:24 +0000 admin http://test.solarsilk.com/?p=695 Saatchi redesigned HoneyDefender.com and asked Solarsilk to execute the build. All content on the page is dynamic, allowing General Mills to easily edit copy, videos, featured games, the game arcade section, as well as WebTrends and Google Analytics tracking id’s through 1 XML file.

]]> http://solarsilk.com/2010/06/03/saatchi-solarsilk-build-honey-nut-cheerios-microsite/feed/ 0 Virtual Flash World created for TyraBanks.com http://solarsilk.com/2009/09/24/virtual-flash-world-created-for-tyrabankscom/ http://solarsilk.com/2009/09/24/virtual-flash-world-created-for-tyrabankscom/#comments Thu, 24 Sep 2009 10:21:25 +0000 admin http://solarsilk.com/blog/2009/09/08/virtual-flash-world-created-for-tyrabankscom/ With an amazing team including Thrust Design Group (creative), TwoPointO (backend CMS development), Koalition (motion design), and Linn Olofsdotter (illustration), Solarsilk created aVirtual World for the new TyraBanks.com.

It features a 3-layer horizontal and vertical parallax effect involving some nifty math.  XML, dynamically written by the CMS, controls all the content, the preloading order of the sections, the visual stacking order of the sections, the preloader color for each section, and the vertical and horizontal positioning of each section, among other things.  Tyra is able to change content very easily in the Virtual World, re-ordering elements and changing images, videos and links.  The piece also integrates swfAddress (enabling use of the browser’s back and forward buttons), as well as in-Flash video players from the Kyte video platform.

Tyra has since removed the Virtual World from her site, but we’ve got it here.

]]> http://solarsilk.com/2009/09/24/virtual-flash-world-created-for-tyrabankscom/feed/ 0 Solarsilk launches Novartis / CIBA Vision’s Dailies.com http://solarsilk.com/2009/02/05/solarsilk-launches-novartis-ciba-visions-dailies-com/ http://solarsilk.com/2009/02/05/solarsilk-launches-novartis-ciba-visions-dailies-com/#comments Thu, 05 Feb 2009 15:26:26 +0000 admin http://solarsilk.com/blog/2009/02/05/solarsilk-launches-novartis-ciba-visions-dailiescom/ Today Solarsilk, along with Saatchi & Saatchi, launched a Flash site for Dailies, the global brand of daily-use contact lenses.  A 3-month effort produced this complex site that incorporates webcam image capture and upload, multiple form submission to CIBA’s backend enterprise CMS (Interwoven), a visual “spot the differences” game, a Flash scrollbar, as well as many other tech goodies.

The site was built fully with Actionscript 3.0, employing standard Object Oriented Programming (OOP) techniques.  Much of the content is controlled using external XML files.  The source files are being sent to regions around the world for localization, along with our detailed code guide that will help those developers understand how to edit the code according to their needs.

]]> http://solarsilk.com/2009/02/05/solarsilk-launches-novartis-ciba-visions-dailies-com/feed/ 0 Solarsilk launches Olay microsite with Saatchi http://solarsilk.com/2008/04/29/solarsilk-launches-olay-microsite-with-saatchi/ http://solarsilk.com/2008/04/29/solarsilk-launches-olay-microsite-with-saatchi/#comments Tue, 29 Apr 2008 15:38:55 +0000 admin http://solarsilk.com/blog/2008/04/29/solarsilk-launches-olay-microsite-with-saatchi/ Solarsilk built a microsite for Olay: the Olay Age Protection Program.  The site contains large format video, quiz logic and send to friend capability.

]]> http://solarsilk.com/2008/04/29/solarsilk-launches-olay-microsite-with-saatchi/feed/ 0 Solarsilk builds Flipped.tv for JC Penney and Saatchi & Saatchi http://solarsilk.com/2007/12/21/solarsilk-builds-flippedtv-for-jc-penney-and-saatchi-saatchi/ http://solarsilk.com/2007/12/21/solarsilk-builds-flippedtv-for-jc-penney-and-saatchi-saatchi/#comments Fri, 21 Dec 2007 14:16:41 +0000 admin http://solarsilk.com/blog/2007/12/21/solarsilk-builds-flippedtv-for-jc-penney-and-saatchi-saatchi/ Solarsilk completed the build of Flipped.tv for JC Penney and Saatchi & Saatchi. The critically-acclaimed documentary series was brought to the web in this interactive site that utilized Flash video, 3D elements and XML content management.

]]> http://solarsilk.com/2007/12/21/solarsilk-builds-flippedtv-for-jc-penney-and-saatchi-saatchi/feed/ 0 Goodby engages Solarsilk to build Hyundai site http://solarsilk.com/2007/09/09/goodby-engages-solarsilk-to-build-hyundai-site/ http://solarsilk.com/2007/09/09/goodby-engages-solarsilk-to-build-hyundai-site/#comments Sun, 09 Sep 2007 14:41:48 +0000 admin http://solarsilk.com/blog/2007/09/09/goodby-engages-solarsilk-to-build-hyundai-site/ Goodby Silverstein in San Francisco, along with Transistor Studios in Los Angeles, engaged Solarsilk to build Hyundai’s ThinkAboutIt.com teaser site.  A massive broadcast ad campaign drove traffic directly to the site, which lived for about 4 weeks.  It has since been replaced by the permanent version of the site.

]]> http://solarsilk.com/2007/09/09/goodby-engages-solarsilk-to-build-hyundai-site/feed/ 0 Solarsilk creates CDROM for Toyota Trucks http://solarsilk.com/2007/05/11/serious-usa-and-solarsilk-create-cdrom-for-toyota-trucks/ http://solarsilk.com/2007/05/11/serious-usa-and-solarsilk-create-cdrom-for-toyota-trucks/#comments Fri, 11 May 2007 08:54:16 +0000 admin http://solarsilk.com/blog/2007/05/11/serious-usa-and-solarsilk-create-cdrom-for-toyota-trucks/ Serious USA and Solarsilk collaborated on a promotional CDROM for the Toyota Tundra Fishing Team. The CDROM includes videos, poll questions with database interaction, and desktop downloads.

]]> http://solarsilk.com/2007/05/11/serious-usa-and-solarsilk-create-cdrom-for-toyota-trucks/feed/ 0 MOTOKRZR product site created for DraftFCB http://solarsilk.com/2006/11/01/motokrzr-product-site-created-for-draftfcb/ http://solarsilk.com/2006/11/01/motokrzr-product-site-created-for-draftfcb/#comments Wed, 01 Nov 2006 21:18:51 +0000 admin http://test.solarsilk.com/?p=670 Solarsilk Technology Director Scott Leisawitz spent time in-house at DraftFCB creating a Flash site for the new Motorola KRZR mobile phone. 3D by Tyler Rabbit, design by Stephen Lee.

]]> http://solarsilk.com/2006/11/01/motokrzr-product-site-created-for-draftfcb/feed/ 0 PEBL Colors microsite built for DraftFCB and Motorola http://solarsilk.com/2006/05/15/pebl-colors-microsite-built-for-draftfcb-and-motorola/ http://solarsilk.com/2006/05/15/pebl-colors-microsite-built-for-draftfcb-and-motorola/#comments Mon, 15 May 2006 21:38:09 +0000 admin http://test.solarsilk.com/?p=679 Solarsilk Technology Director Scott Leisawitz worked in house at DraftFCB for a time, leading projects on the Motorola brand. The PEBL Colors microsite was one of many Motorola projects he led.

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