Solarsilk Interactive » Selected Client Work

Solarsilk helps Mohegan Sun bring 360 degree camera system to the masses

admin — Mon, 19 Mar 2012 19:21:11 +0000

Solarsilk had the opportunity to work on a unique project, encompassing many different web technologies: The Shine 360° at Mohegan Sun Casino.

A 360° camera system, created and implemented by Digital Air captures 48 still frames from all angles simultaneously, stitches the images into a video and delivers it to the system that Solarsilk developed.

Our system does a variety of things. It’s made up of 3 Mac computers: 1 admin machine and 2 user kiosk machines. Each new video is delivered from the Digital Air system to the admin machine which houses a database of videos, and acts as local web server for the 2 kiosks. The kiosk software, built in Flash, utilizes custom Firefox extensions as well as data connections to the admin machine in order to accept user info, display the latest videos, and post directly to Facebook and Twitter. The admin machine uploads all videos to the web page on MoheganSun.com that we developed, sends registration info to Mohegan Sun’s CRM systems, and displays an up-to-the-minute playlist of user videos on a 55″ LCD TV at the casino.

Check out the videos on MoheganSun.com that visitors to the casino have been creating.

Architecting our system was a complex and exciting challenge! Here are some behind-the-scenes pictures of the Shine 360° from start to finish.

Solarsilk releases Caption Action iPhone app

admin — Tue, 22 Nov 2011 16:09:04 +0000

This week our first iOS app, Caption Action went live on the App Store.

We’re excited to show off our iOS development skills. This app was built in Apple’s native programming language Objective-C, which enables the full capabilities of the device to be harnessed. Some 3rd party development tools that translate their code into Objective-C can’t produce clean, bug-free native code. We plunged into Objective-C to ensure we can tackle any app feature our clients can dream up. Check it out!

Chevrolet Tree Project Facebook App

admin — Wed, 05 Oct 2011 21:53:39 +0000

Solarsilk teamed up with SS+K to create a Facebook application that actually helps the environment. The app has a simple but powerful premise: “plant” a virtual tree on your Facebook wall, and Chevrolet will plant a real tree in a US forest, up to 175,000 trees.

It was an honor to work on such a meaningful project.

Papervision 3D interactive logo for ContextWeb

admin — Tue, 05 Apr 2011 16:52:57 +0000

Partnering with LaunchPad Advertising, we created an interactive 3D logo for ContextWeb. We used our skills in Papervision 3D to make the homepage engaging and immersive.

Kraft Mio banners built for SS+K

admin — Mon, 04 Apr 2011 16:37:10 +0000

We created a banner campaign for Kraft Mio liquid drink enhancer. Some flow-y animation makes these banners come to life.

Solarsilk builds Allstate Facebook app with SS+K

admin — Tue, 21 Dec 2010 17:54:45 +0000

Last week we launched a Facebook app with SS+K for Allstate Insurance. It’s called DSGN8D TXTR and serves a very worthwhile and important purpose: encouraging teens (and everyone else) to never text while driving. The goal is to register 25,000 DSGN8D TXTRs via the Facebook app and through live events around the country.

Solarsilk’s backend system accepts registrations via the Facebook app, and returns the data to the app in XML format for display and interaction. The backend also allows SS+K/Allstate to update live event registration numbers, define Facebook photo albums associated with the events, and more.

Check it out – and register your DSGN8D TXTR – don’t text and drive!

solarVideoAR Plays Movie Trailers in an AR TV

admin — Fri, 08 Oct 2010 17:21:19 +0000

Another cool Augmented Reality piece from Solarsilk. This one allows you to view videos inside of an AR television that you hold in your hand. Pretty sweet! Check it out.

Saatchi & Solarsilk build Honey Nut Cheerios microsite

admin — Thu, 03 Jun 2010 22:49:24 +0000

Saatchi redesigned HoneyDefender.com and asked Solarsilk to execute the build. All content on the page is dynamic, allowing General Mills to easily edit copy, videos, featured games, the game arcade section, as well as WebTrends and Google Analytics tracking id’s through 1 XML file.

Solarsilk Creates JC Penney Virtual Closet for Parenting.com

admin — Fri, 09 Apr 2010 15:32:17 +0000

Solarsilk and Parenting.com won a min 2010 Integrated Marketing Award in the Total Integrated Program category for this work.

Here’s a fun piece on Parenting.com where visitors can build an outfit from a selection of JC Penney clothes and submit the outfit to a contest. The piece is set up so Parenting.com can very easily replace all the clothing choices at any time by uploading new images and editing 1 XML file. The user’s outfit is converted to a jpg file by Actionscript and uploaded to the server.

We’re super psyched about the win, and thank our partner Bonnier / Parenting.com for involving Solarsilk in the award-winning effort!

Arnold Woldwide and Solarsilk team up to create customizable Olympics banners

admin — Wed, 03 Feb 2010 15:45:38 +0000

Arnold Worldwide contracted Solarsilk to build a banner for Carnival Cruiselines where users can submit a photo that will later appear in that banner, live on the web.

The banner was built for Flash 10, which allows the user to choose an image from his/her computer, and load the image directly into Flash (Flash 9 requires an image upload and download). The banner creates a jpg file and uploads it along with user data to PointRoll. The PointRoll backend pushes the submission into a moderation system. After moderation, the user gets an approval email with a link to NBCOlympics.com/athletes, where their picture appears in the banner for the world to see.